Have just come back from a conference, and here’s my TOP OBSERVATION:
Many presenters tend to adopt a formal tone of voice, and involve lots of corporate jargon, thinking this would make them sound knowledgeable, authoritative and businesslike.
However, as a rule, this only alienates the audience and bores them to death.“Creating a culture of sustainability requires key stakeholders, management and employees to incorporate organisational vision of sustainability into mission, tasks and routines”
Nobody talks like this (at least no one I know!)
A great presentation is not about impressing the audience with the business talk and jargon, it’s about connecting with them and conveying your message. Make people feel like you’re speaking directly TO them, not AT them. That’s how you keep them involved.
To get more insights on how to deliver Killer Talks And Presentations, grab your free copy of my new eBook HERE.